K-State Athletics partners with SIDEARM Sports and ESPN3

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Spring Game in Bill Snyder Family Stadium on Apr. 22, 2017. (File photo by Nathan Jones | The Collegian)

Kansas State University sports are now more accessible than ever to fans that are not attending a game. Whether you live in western Kansas or New York, you will be able to watch the Wildcats this year.

This past week, K-State Athletics made an agreement with SIDEARM Sports. A big change stemming from the deal is that ESPN3 will now live-stream K-State sporting events.

“We are excited to team up with SIDEARM Sports as our full digital provider, as well as add additional live events to ESPN3,” Kenny Lannou, senior associate athletics director for communications and public relations for K-State Sports, said. “Both of these platforms will bring more exposure to the K-State brand and our programs while also making it easier for our fans across the globe to watch their favorite Wildcat teams.”

The live events being streamed on ESPN3 will be produced by K-State’s very own K-StateHD.TV. In the past, events live-streamed through K-StateHD.TV online required a subscription fee to watch, but that is no longer the case.

Fox Sports Midwest, Cox Channel Kansas and Fox College Sports will continue to televise Wildcat sporting events. Some fans may be outside of the state or region of these channels, or might not have cable at all. This is where ESPN3 steps in, as fans that do not have access to those channels can now watch the Wildcats play.

In addition to the move to ESPN3, SIDEARM Sports is now K-State Athletics’ new digital service provider. A big part of that is kstatesports.com will be redesigned and re-engineered. SIDEARM Sports is the top digital provider for college athletics in the nation.

This agreement with SIDEARM and ESPN3 will change how fans watch the Wildcats compete. The website will be launched this week for the Sept. 2 football opener against Central Arkansas.

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Jarrett Whitson
I’m Jarrett Whitson, the sports editor this semester. I’m from Blue Rapids, KS, a town of just over 1,000 people about 40 miles north of Manhattan. I’m a junior in Public Relations, and a member of FarmHouse Fraternity. I love playing and talking about sports— especially college football